Emilie Proyart
Former leader of a start-up and advertising agency, Émilie will help you break free from your certainties and dissonances! AI, Environment, Human Factor, it's time to unblock yourself!

A pioneer of digital, Émilie shaped the advertising internet in the early 2000s. An entrepreneur in Adtech, retargeting, and then social listening, former head of the advertising agency of Deezer and Digital at Les Echos Le Parisien, she has contributed to the transformation of several sectors and the adoption of new advertising practices. Today, Émilie puts her incredible energy and leadership at the service of the sustainability of organizations. An expert in environmental and social transformation, certified in Responsible Digital and frugal AI, she has developed a vision and expertise that allow her to help management change things within the company and sustain their activities. 🎯 An engaged Sparring Partner, she puts her expertise at the service of your current challenges, intersecting philosophy, economics, and change management. Her approach? To combine business strategy, impact measurement, responsible digital practices, and the power of the human factor to trigger action and make companies robust, sustainable, and committed. As a speaker, facilitator, trainer, and moderator, she brings energy and kindness to each of her tailor-made interventions. Rooted in several territories of Ile de France but also in Normandy and the Nice region, she will come to you to share her keys regarding organizational transition and human transition!
Prices
- Conference : 4500 €
- Animation : 4500 €
Localization
Languages
My conferences
Our mental blockages in the face of environmental transition
Sustainability has never been as strategic as it is today. Mobilizing is more complex than ever. Engaging employees often proves to be a long-term puzzle. Convincing an executive team and keeping them engaged over time? Equally complex. You will learn what the human factor is and why it is a barrier to taking sustainable action. It is also a tremendous source of transformations. This conference will help you understand its crucial role in increasing your organization's impact, gaining more buy-in from your employees, and obtaining more operational resources. You will leave with tips to: ⦁ Put employees into action, using behavioral sciences, ⦁ Engage the leaders of your executive committee without having to convince them of anything, ⦁ Collaborate on environmental, social, and economic issues, despite apparent divergences in everyone's priorities.
Let's Talk AI - Demystifying what AI is, and addressing its environmental, social, and societal impacts!
Is AI a technological breakthrough? Demystifying AI to depassion the subject is the introduction to this conference. Emilie will then guide you in raising awareness of the issues and impacts of digital technology and AI, to enable the audience to act consciously with perspective and best practices. Adopting this new technology, perhaps, without being aware of its impacts, and knowing how to use it, is impossible! Depending on the audience's maturity and the sponsor's ambitions, Emilie will tailor the content accordingly. Video coming soon
Feel Good - Eco-anxiety, a "healthy and congruent reaction" (WHO), but an emerging factor of Psychosocial Risks (PSR)
Let's talk about ecology differently! A moment of cohesion, positive, motivating for the audience: • Legitimization of emotions • Positive information and statistics • Tool to collaborate & avoid polarization
Learn more
Who am I?
A failure or turning point that shaped me
The layoffs.
The belief or message I want to leave for the long term
Humans are capable of overcoming these dissonances
Positioning & expertise
What concrete problem I can help your audience solve
Resolving dissonances: - in the face of AI injunctions - in the face of the environmental crisis
Why book me rather than another speaker?
I make topics accessible without polarizing.
A woman who knows how to talk about digital and AI, it changes from the group of guys (without disrespecting them, of course).
The field experience behind my message
I embody both a pragmatic reality on the ground; I come from the business world, former CEO in startups and advertising agencies (Les Echos, Le Parisien, Deezer), and a digital dinosaur (AOL): I have experience.
As a consulting expert in sustainable development, sustainable business models, and human-centered transition, I connect these fields like no one else.
I embody a pragmatic reality on the ground: today I am a Sparring Partner for C-Levels and an outsourced CSR Director, with a particular focus on the impacts of digital and AI.
My speaking style in one or two sentences
Dynamic and philosophical at the same time, I adapt to the audience and allow each participant to understand the issues and to reflect on themselves as individuals in light of the presented challenges.
Which audiences get the most from my sessions
Leaders, Collaborators, ...
The method, framework, or philosophy I stand for
The Shake Your Business Model Journey
Results & credibility
Clients and sectors that have trusted me
Audiovisual production, electronics industry, media (TF1), tourism (Maeva..), gaming (FDJ, Betclic, Joa...), associations...
What organizers and audiences tell me most often
"I felt like you were speaking directly to me" "I wasn't aware of all this" "It feels good"
What I spotlight beyond my profile (book, certifications, proof, etc.)
I am writing a book on the keys to the professional transition to impact careers, release in 2026!
Speaking style
Inspirational keynote vs hands-on workshop; improvisation vs tight structure — how I work
Both and both! It all depends on the request.
How I customize content and how much I tailor to you
Yes, up to 50% tailored to the client.
The emotion or mindset I want people to leave with
The desire to act.
Limits & transparency
If tech fails: how I respond
I laugh and improvise.. like a stand-up comedian. It happens, and the audience is capable of understanding it, so it's better to laugh about it and quickly move on to something else while it gets sorted out, or quickly return to the topic.
Logistics & organization
My slides, filming, and reusing recordings
Yes, with an additional cost / copyright.
Working together
Why organizers like working with me
Yes, all of that and the custom-made aspect, the adaptation is very much appreciated.
