Social networks, true digital crossroads for interaction and visibility, have become essential drivers in the professional world of 2026. They are transforming communication, monitoring, recruitment, and marketing, forcing both companies and individuals to rethink their strategies and skills. To decipher these challenges and anticipate upcoming trends, this article gives the floor to five renowned experts: Jean-Christian Rivet, Kelly Pioche, Cécile Jamelot, Sophie-Astrid Harel, and Emmanuelle Petiau, who share their analyses and innovative perspectives on this ever-evolving topic.
Our Speakers on the Topic
Jean-Christian RIVET
Jean-Christian Rivet is a renowned professional speaker, expert in social networks and networking strategies. Author of the book "Le Bonheur est dans le Réseau," he supports executives, entrepreneurs, and team members in optimizing their online presence and developing their digital influence. Through his talks, he shares practical methods to turn social networks into real drivers of growth and professional opportunities.
Talk: Le Bonheur est dans le Réseau
Discover how networking can become your best ally for success, thanks to an interactive and inspiring presentation led by Jean-Christian Rivet. You will learn how to develop your relational leadership, strengthen the quality of your contacts, optimize your events, and build lasting alliances, making every encounter an opportunity for collective growth.
Topics: digital, reseaux-sociaux, reseaux, networking, motivation-commerciale
Kelly Pioche
Kelly Pioche supports entrepreneurs, executives, and students in mastering social media and digital tools, sharing best practices to succeed in a constantly evolving digital environment. An expert on the main platforms (Instagram, TikTok, YouTube, LinkedIn, Pinterest), he shares concrete strategies to optimize your online presence, create impactful content, and accelerate your digital transformation. Passionate about innovation, he makes the latest trends accessible, especially in artificial intelligence and digital marketing.
Talk: 10 New Instagram Features You Absolutely Need to Know Discover how to leverage Instagram’s latest innovations to boost your online presence! In this talk, Kelly Pioche will reveal the 10 must-know features to master, with practical tips to optimize your strategy, energize your content, and effectively engage your community. Leave with actionable tools to unlock the full potential of the social network in 2024.
Topics: marketing, digital-marketing, marketing-digital, ventes-et-marketing, instagram
Cécile Jamelot
Cécile Jamelot is a social media and Personal Branding strategy expert, with over 8 years of experience working with executives and marketing teams. As the founder of Cecydi, she supports companies in their digital transformation and helps them develop authentic and impactful communication on social media, especially LinkedIn. Her human-centered approach generates more leads, strengthens employer branding, and fosters long-lasting engagement with clients and employees.
Talk: Sell Better with LinkedIn—Is It Time to Embrace Social Selling? Discover how to turn LinkedIn into a true driver of sales performance through Social Selling! In this talk, you’ll learn how to optimize your online presence, develop effective prospecting strategies, and leverage the full potential of your network to accelerate your sales. Join us to sustainably boost your business and commercial results.
Topics: linkedin, performance-commerciale, digital, ventes-et-marketing, personal-branding
Sophie-Astrid HAREL
For over 20 years, Sophie-Astrid Harel has been supporting business leaders in developing their activities by placing authenticity and digital strategy at the heart of their growth. As a social media expert, she helps her clients showcase their uniqueness and build an online presence that attracts, engages, and retains their community. Through her conferences, she shares practical insights to assert your leadership and turn your uniqueness into a true competitive advantage.
Conference: Dare to Be Yourself in the Age of Social Media! Discover how to reveal your authenticity on social media while growing your reputation and professional expertise. In this conference, Sophie-Astrid HAREL will share concrete strategies to build a strong digital identity, balance personal branding with professional skills, and turn your online presence into a real driver of engagement and opportunities.
Topics: entrepreneurs, start-up-entrepreneuriat, ventes-et-marketing, digital, marketing
Emmanuelle PETIAU
With over 17 years of experience as a Digital Marketing Director, Emmanuelle Petiau is a recognized expert in social media visibility. As the founder of her own company, she now supports businesses, entrepreneurs, and job seekers in optimizing their presence on LinkedIn through a strategic and holistic approach. As a professor at business schools, she also shares her passion for digital and SEO with the next generation. Her goal: to transform every online presence into a true lever for influence and engagement.
Talk: How to Use LinkedIn to Seize Opportunities? Discover how to fully leverage the potential of LinkedIn to boost your visibility, expand your network, and seize new professional opportunities. In this talk, you’ll learn how to optimize your profile, effectively target prospects, develop your personal brand, and implement a high-performing digital strategy—whether you’re job hunting, prospecting, or recruiting.
Topics: linkedin, reseaux-sociaux, digital