The choice of the ideal speaker for a marketing conference depends first and foremost on the objective of your event and your target audience, much more than on the simple title of the topic. The key is to find the profile whose approach and expertise match your expectations precisely. This guide offers a comparison of ten renowned speakers, highlighting their areas of focus: strategy, management, operations, decision-making, human dimension, and more. Rather than a ranking, you’ll find here a tool to match each profile to your specific needs, ensuring the relevance and impact of your event.
| Speaker | Overview | Angle | Objective | Target |
|---|---|---|---|---|
Emmanuel Vivier Français | Angle Demystifies generative and agentic AI to transform marketing performance. Objective Preparing decision-makers for the impact of AI on marketing Target Executive committees, leaders, strategic seminars | Demystifies generative and agentic AI to transform marketing performance. | Preparing decision-makers for the impact of AI on marketing | Executive committees, leaders, strategic seminars |
Cyril Jamelot Français | Angle Makes storytelling and digital communication drivers of engagement and differentiation. Objective Boost the impact of storytelling and digital Target Marketing managers, communications teams, sales conventions | Makes storytelling and digital communication drivers of engagement and differentiation. | Boost the impact of storytelling and digital | Marketing managers, communications teams, sales conventions |
Michael AGUILAR Français | Angle Conveys the art of selling and defending value in a competitive environment. Objective Boost commercial performance and sales Target Sales forces, commercial teams, motivational seminars | Conveys the art of selling and defending value in a competitive environment. | Boost commercial performance and sales | Sales forces, commercial teams, motivational seminars |
Patrice Laubignat Français | Angle Brings a human and emotional vision to marketing to create lasting value. Objective Reinventing the customer relationship through emotion Target Leaders, marketing managers, workshops on customer experience | Brings a human and emotional vision to marketing to create lasting value. | Reinventing the customer relationship through emotion | Leaders, marketing managers, workshops on customer experience |
Linda SCHELL Français | Angle Shows how authenticity and personality are the best marketing tools in the digital age. Objective Unleashing personal potential in digital communication Target Entrepreneurs, sales teams, social media workshops | Shows how authenticity and personality are the best marketing tools in the digital age. | Unleashing personal potential in digital communication | Entrepreneurs, sales teams, social media workshops |
Katherine Melchior Ray Français | Angle Brings international expertise in innovation, culture, and the adaptation of global brands. Objective Mastering global marketing in the face of disruption Target Executive committees, international groups, transformation conferences | Brings international expertise in innovation, culture, and the adaptation of global brands. | Mastering global marketing in the face of disruption | Executive committees, international groups, transformation conferences |
Olivia Pierre-Subran Français | Angle Decrypts the friction zone between marketing and sales to maximize overall performance. Objective Align sales and marketing for sustainable growth Target Commercial and marketing management, Executive Committee, transformation seminars | Decrypts the friction zone between marketing and sales to maximize overall performance. | Align sales and marketing for sustainable growth | Commercial and marketing management, Executive Committee, transformation seminars |
Laura Bokobza Français | Angle Links innovation, new technologies, and current marketing challenges. Objective Inspire on marketing and tech trends Target Marketing teams, innovation seminars, inspiration days | Links innovation, new technologies, and current marketing challenges. | Inspire on marketing and tech trends | Marketing teams, innovation seminars, inspiration days |
Kelly Pioche Français | Angle Supports the development of skills in current digital practices and tools. Objective Train in digital tools and social networks Target Entrepreneurs, students, practical workshops, SME training | Supports the development of skills in current digital practices and tools. | Train in digital tools and social networks | Entrepreneurs, students, practical workshops, SME training |
Majda Chaplain Français | Angle Analyze developments in marketing, digital, and customer experience with concrete B2B/B2C case studies. Objective Decoding upcoming CX and marketing trends Target Marketing managers, innovation teams, industry conferences | Analyze developments in marketing, digital, and customer experience with concrete B2B/B2C case studies. | Decoding upcoming CX and marketing trends | Marketing managers, innovation teams, industry conferences |
Angles and Specificities of Each Speaker
Angle: Demystifies generative and agentic AI to transform marketing performance.
For which audience / event: Executive committees, leaders, strategic seminars
Choose if… Choose if you want to gain a concrete understanding of how AI is disrupting the marketing value chain and make informed decisions.
Conference to watch: What generative and agentic AI really changes for marketing: Produce 10 times more, without multiplying budgets:
Angle: Make storytelling and digital communication powerful levers for engagement and differentiation.
For which audience/event: Marketing managers, communication teams, sales conventions
Choose if… Choose if you want to inspire your teams about the power of storytelling and social networks to make your brand shine.
Conference to watch: Digital Marketing and Social Selling That Gets People Talking About You
Angle: Teaches the art of selling and defending value in a competitive environment.
For which audience / event: Sales forces, commercial teams, motivation seminars
Choose if… Choose if you want to energize your teams around sales, negotiation, and motivation.
Conference to watch: MARGE OU CREVE!
Angle: Offers a human and emotional perspective on marketing to create lasting value.
For which audience / event: Executives, marketing managers, workshops on customer experience
Choose if… Choose if you want to put emotion and customer relationships back at the heart of your marketing strategy.
Conference to watch: Understanding and Leveraging Emotional Marketing
Angle: Shows how authenticity and personality are the best marketing tools in the digital age.
For which audience / event: Entrepreneurs, sales teams, social media workshops
Choose if… Choose if you want to encourage personal expression and boldness on social media.
Conference to watch: Go Get LIKED! Marketing sells you tools, I’m here to talk about the best tool you’ll ever have: You! Content strategy for those who do it for a living
Focus: Brings international expertise on innovation, culture, and the adaptation of global brands.
For which audience / event: Executive committees, international groups, transformation conferences
Choose if… Choose if you’re looking for a strategic and multicultural perspective on marketing in a changing world.
Recommended talk: Culture as Catalyst: Turning Disruption into Innovation
Angle: Deciphers the friction zone between marketing and sales to maximize overall performance.
For which audience / event: Sales and marketing leadership, executive committees, transformation seminars
Choose if… Choose if you want to break down silos and strengthen collaboration between sales and marketing.
Conference to watch: CONFERENCE SYNCHRONE, sustainable growth through sales & marketing alignment
Angle: Connects innovation, new technologies, and current marketing challenges.
For which audience / event: Marketing teams, innovation seminars, inspiration days
Choose if… Choose if you want to explore emerging trends and their impact on marketing.
Conference to watch: The New Challenges of Marketing
Angle: Supports skill development in current digital practices and tools.
For which audience / event: Entrepreneurs, students, hands-on workshops, SME training sessions
Choose if… Choose if you want a practical and educational session on digital marketing tools.
Conference to watch: The difference between marketing and communication
Angle: Analyzes the evolution of marketing, digital, and customer experience with concrete B2B/B2C case studies.
For which audience/event: Marketing managers, innovation teams, industry conferences
Choose if… Choose if you want to anticipate medium-term changes in marketing and customer relations.
Conference to watch: CX, Marketing & Digital Trends - B2C & B2B - 2025 - 2030
How to Decide Quickly
To make quick decisions, identify your main challenge and find the expertise that best addresses it. Here’s how to choose based on your priorities:
- If you want to clearly understand how AI is disrupting the marketing value chain and make informed decisions → Emmanuel Vivier — to demystify AI and transform marketing performance.
- If you want to inspire your teams about the power of storytelling and social media to enhance your brand’s visibility → Cyril Jamelot — to boost storytelling and digital communication.
- If you want to energize your teams in sales, negotiation, and motivation → Michael AGUILAR — to supercharge sales performance.
- If you want to put emotion and customer relationships back at the heart of your marketing strategy → Patrice Laubignat — to reinvent customer relations through emotion.
- If you want to encourage personal expression and boldness on social media → Linda SCHELL — to unlock personal potential in digital communication.
- If you’re looking for a strategic and multicultural vision of marketing in a changing world → Katherine Melchior Ray — to master global marketing in the face of disruption.
- If you want to break down silos and strengthen collaboration between sales and marketing → Olivia Pierre-Subran — to align sales and marketing towards growth.
- If you want to explore emerging trends and their impact on marketing → Laura Bokobza — to inspire with marketing and tech trends.
- If you want a practical, educational session on digital marketing tools → Kelly Pioche — to train on digital tools and social networks.
- If you want to anticipate medium-term changes in marketing and customer relations → Majda Chaplain — to decode upcoming CX and marketing trends.
FAQ
How do I choose a speaker suited to the objective of my marketing conference?
First, define the main goal of your event: inspiration, training, or sharing experiences. For example, if you’re focusing on digital transformation, Emmanuel Vivier or Laura Bokobza are relevant choices, while Michael AGUILAR will be ideal for energizing your sales teams.
Which speaker would be best suited for an audience of executives versus a student audience?
For an audience of executives, prioritize speakers like Katherine Melchior Ray or Patrice Laubignat, who have strong strategic experience. For students, Kelly Pioche or Majda Chaplain are skilled at simplifying concepts and making marketing accessible.
How do I adapt the format of the session (conference, workshop, round table) to the speaker’s profile?
Some speakers, like Olivia Pierre-Subran, excel in interactive workshops, while others, such as Cyril Jamelot, are more comfortable in plenary conferences. Review the speaker’s background and previous engagements to choose the most relevant format.
How can I ensure the technical level of the conference matches my audience?
Connect with the speaker beforehand to clarify your audience’s level of knowledge. Linda SCHELL, for example, can tailor her talk for both beginners and marketing experts.
Where can I easily find and contact a speaker specialized in marketing?
Platforms like Lespeakers make it easy to identify and quickly contact specialized speakers, such as Laura Bokobza or Michael AGUILAR, according to your needs and topic.
What’s next?
Once the angle is clarified, the simplest approach is to formalize your brief (objective, audience, format, duration, constraints). We can help you match with the right speaker on marketing.
For a detailed shortlist with biographies, also see our selection of marketing speakers.