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Which speaker to choose for a conference on marketing?

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The choice of the ideal speaker for a marketing conference depends first and foremost on the objective of your event and your target audience, much more than on the simple title of the topic. The key is to find the profile whose approach and expertise match your expectations precisely. This guide offers a comparison of ten renowned speakers, highlighting their areas of focus: strategy, management, operations, decision-making, human dimension, and more. Rather than a ranking, you’ll find here a tool to match each profile to your specific needs, ensuring the relevance and impact of your event.

Speaker Overview Angle Objective Target

Angles and Specificities of Each Speaker

Emmanuel Vivier
Emmanuel Vivier
Speaker, presenter, author, and AI expert: Giving leaders a head start on AI and the future

Angle: Demystifies generative and agentic AI to transform marketing performance.

For which audience / event: Executive committees, leaders, strategic seminars

Choose if… Choose if you want to gain a concrete understanding of how AI is disrupting the marketing value chain and make informed decisions.

Conference to watch: What generative and agentic AI really changes for marketing: Produce 10 times more, without multiplying budgets:

Cyril Jamelot
Cyril Jamelot
Speaker in Communication and Storytelling

Angle: Make storytelling and digital communication powerful levers for engagement and differentiation.

For which audience/event: Marketing managers, communication teams, sales conventions

Choose if… Choose if you want to inspire your teams about the power of storytelling and social networks to make your brand shine.

Conference to watch: Digital Marketing and Social Selling That Gets People Talking About You

Michael AGUILAR
Michael AGUILAR
CSP CERTIFIED SPEAKER | Motivational Speaker | Best-selling author | Motivate | Sell | Persuade | CEO of VENDEURS D’ÉLITE

Angle: Teaches the art of selling and defending value in a competitive environment.

For which audience / event: Sales forces, commercial teams, motivation seminars

Choose if… Choose if you want to energize your teams around sales, negotiation, and motivation.

Conference to watch: MARGE OU CREVE!

Patrice Laubignat
Patrice Laubignat
Passionate about the relationship between the brand and its customers, I am committed to a human and respectful vision of value-creating marketing

Angle: Offers a human and emotional perspective on marketing to create lasting value.

For which audience / event: Executives, marketing managers, workshops on customer experience

Choose if… Choose if you want to put emotion and customer relationships back at the heart of your marketing strategy.

Conference to watch: Understanding and Leveraging Emotional Marketing

Linda SCHELL
Linda SCHELL
Speaker, author, and trainer in digital communication. Your best communication tool is you!

Angle: Shows how authenticity and personality are the best marketing tools in the digital age.

For which audience / event: Entrepreneurs, sales teams, social media workshops

Choose if… Choose if you want to encourage personal expression and boldness on social media.

Conference to watch: Go Get LIKED! Marketing sells you tools, I’m here to talk about the best tool you’ll ever have: You! Content strategy for those who do it for a living

Olivia Pierre-Subran
Olivia Pierre-Subran
SYNCHRONE™ — When Sales & Marketing Alignment Creates Value in Times of Crisis

Angle: Deciphers the friction zone between marketing and sales to maximize overall performance.

For which audience / event: Sales and marketing leadership, executive committees, transformation seminars

Choose if… Choose if you want to break down silos and strengthen collaboration between sales and marketing.

Conference to watch: CONFERENCE SYNCHRONE, sustainable growth through sales & marketing alignment

Laura Bokobza
Laura Bokobza
I offer talks on the latest trends in innovation, tech, and business.

Angle: Connects innovation, new technologies, and current marketing challenges.

For which audience / event: Marketing teams, innovation seminars, inspiration days

Choose if… Choose if you want to explore emerging trends and their impact on marketing.

Conference to watch: The New Challenges of Marketing

Kelly Pioche
Kelly Pioche
Need to train in digital tools? Your success is my challenge!

Angle: Supports skill development in current digital practices and tools.

For which audience / event: Entrepreneurs, students, hands-on workshops, SME training sessions

Choose if… Choose if you want a practical and educational session on digital marketing tools.

Conference to watch: The difference between marketing and communication

Majda Chaplain
Majda Chaplain
Host, journalist, speaker

Angle: Analyzes the evolution of marketing, digital, and customer experience with concrete B2B/B2C case studies.

For which audience/event: Marketing managers, innovation teams, industry conferences

Choose if… Choose if you want to anticipate medium-term changes in marketing and customer relations.

Conference to watch: CX, Marketing & Digital Trends - B2C & B2B - 2025 - 2030

How to Decide Quickly

To make quick decisions, identify your main challenge and find the expertise that best addresses it. Here’s how to choose based on your priorities:

  • If you want to clearly understand how AI is disrupting the marketing value chain and make informed decisionsEmmanuel Vivier — to demystify AI and transform marketing performance.
  • If you want to inspire your teams about the power of storytelling and social media to enhance your brand’s visibilityCyril Jamelot — to boost storytelling and digital communication.
  • If you want to energize your teams in sales, negotiation, and motivationMichael AGUILAR — to supercharge sales performance.
  • If you want to put emotion and customer relationships back at the heart of your marketing strategyPatrice Laubignat — to reinvent customer relations through emotion.
  • If you want to encourage personal expression and boldness on social mediaLinda SCHELL — to unlock personal potential in digital communication.
  • If you’re looking for a strategic and multicultural vision of marketing in a changing worldKatherine Melchior Ray — to master global marketing in the face of disruption.
  • If you want to break down silos and strengthen collaboration between sales and marketingOlivia Pierre-Subran — to align sales and marketing towards growth.
  • If you want to explore emerging trends and their impact on marketingLaura Bokobza — to inspire with marketing and tech trends.
  • If you want a practical, educational session on digital marketing toolsKelly Pioche — to train on digital tools and social networks.
  • If you want to anticipate medium-term changes in marketing and customer relationsMajda Chaplain — to decode upcoming CX and marketing trends.

FAQ

How do I choose a speaker suited to the objective of my marketing conference?

First, define the main goal of your event: inspiration, training, or sharing experiences. For example, if you’re focusing on digital transformation, Emmanuel Vivier or Laura Bokobza are relevant choices, while Michael AGUILAR will be ideal for energizing your sales teams.

Which speaker would be best suited for an audience of executives versus a student audience?

For an audience of executives, prioritize speakers like Katherine Melchior Ray or Patrice Laubignat, who have strong strategic experience. For students, Kelly Pioche or Majda Chaplain are skilled at simplifying concepts and making marketing accessible.

How do I adapt the format of the session (conference, workshop, round table) to the speaker’s profile?

Some speakers, like Olivia Pierre-Subran, excel in interactive workshops, while others, such as Cyril Jamelot, are more comfortable in plenary conferences. Review the speaker’s background and previous engagements to choose the most relevant format.

How can I ensure the technical level of the conference matches my audience?

Connect with the speaker beforehand to clarify your audience’s level of knowledge. Linda SCHELL, for example, can tailor her talk for both beginners and marketing experts.

Where can I easily find and contact a speaker specialized in marketing?

Platforms like Lespeakers make it easy to identify and quickly contact specialized speakers, such as Laura Bokobza or Michael AGUILAR, according to your needs and topic.

What’s next?

Once the angle is clarified, the simplest approach is to formalize your brief (objective, audience, format, duration, constraints). We can help you match with the right speaker on marketing.

For a detailed shortlist with biographies, also see our selection of marketing speakers.