Antoine Jude

The Key Factors for Commercial Success

DESCRIPTION Do you want to transform your relationship with sales and take your project to the heights of your ambitions? You are in the right place! Salespeople, Entrepreneurs, welcome to the conference that will take your business to another level. Your relationship with sales, leadership and commercial strategies, the enhancement of your project, maintaining your motivation and energy will be topics you will be able to address in this 1-hour conference. Do you ever... - have resistance to writing your commercial offer and proposing an adequate price? - not want to pick up the phone to present an opportunity? - hesitate to present a product or a price thinking that it’s not the right time? - lack motivation or enthusiasm to respond to a client? - dread going to a high-stakes negotiation meeting? - overprepare for a meeting only to find it disappointing? - feel pressured by ambitious goals? And if you manage a commercial activity, do you ever... - lack inspiration to motivate your teams? - struggle to re-motivate a salesperson to engage and invest 100% for their clients? - fail to restore the sense of commercial action to tired salespeople? - not know what to train your salespeople on to improve their skills? Would you like to... - mobilize your energy to focus on the opportunities to seize right now? - provide, for yourself or your teams, a calm vision of sales, commercial management and take action to achieve your goals? - develop a valuable customer experience and satisfy your clients while being inspired? - engage in negotiations with serenity? - act, communicate, prospect with inspiration and not out of obligation? What would your professional life be like if you were sure you could not fail? - What would your goals be? Commercial serenity works like a muscle and like in all activities, there are techniques and a mindset that can allow anyone, including you, to be that commercially confident person who dares!!! Do you want to be happy, even happier, more financially comfortable, more sociable, more effective, take action, dare to express yourself, take your place in the commercial universe? On the agenda: Antoine will give you his definition of sales, what it allows and how to activate it. He will share exercises and inspiring stories - How to appreciate rejection and use it as a commercial lever? - What meaning to give to money? - How to dare to take action? - What sales method to use depending on your goals? - How to regain power over your clients? - You will discover what triggers motivation - And you will leave with a clear action to move forward. You will leave with: - Techniques from top-level salespeople - A new mindset - An action plan Who are Antoine Jude and ITC CONSEIL? Antoine Jude is a consultant and speaker on the themes of commercial achievement and goal attainment. With the company ITC CONSEIL that he has led since 2011, he helps hundreds of organizations (CAC 40 and other large companies) to develop the effectiveness of sales forces by regenerating motivation, determination, and inspiration to lead commercial populations to develop a calm vision and engage their clients in a powerful and satisfying relationship. His credo: "The greatest pleasure in life is to accomplish what you thought you were incapable of achieving" A method With ITC CONSEIL, he has developed a unique support system to diagnose where the sales force is misaligned and build proprietary sales methods linking the company's values, commercial objectives, desired experience, and mobilizing sales forces to create more customer value. You will discover a synthesis of this method that you can use individually during the evening and gain commercial power. He structured this method based on 3 pillars: 1- The research and studies conducted by ITC CONSEIL for 35 years on an international scale enriched by his personal commercial and managerial experience 2- His 15 years of experience as a consultant working with small and large companies from various sectors (Bénéteau, Renault-Nissan, PSA, Pepsico, TAG Heuer, Materne, MicroMania, BNP Paribas, Gras Savoye, Maif, EDF, Sanofi Aventis, Fichet, Ford, Tetra Pak, La Poste, Cofidis, Cheque Dejeuner, etc..) 3- His triple training: Technical (Telecom Engineer), Business (Executive MBA ESCP Europe), as a coach and trainer Practical information - Duration: 1h30 - Bring something to write with! If possible, a new notebook that you will dedicate to the development process you will undertake... Testimonials from participants "A big thank you for Antoine's great conference. I left with the conviction that my offers and my team have value... to share with our clients... I identified priority sales methods to implement in my company.. I am now comfortable with selling (which was not the case before participating), and notably we reviewed our pricing practices" - Audrey, 35, Business Owner "Thank you Antoine for all these exchanges and inspiring anecdotes! I found answers on the most suitable posture to perform commercially.. I identified the priority sales methods that suit me and that I will use to develop my activity" - Caroline, 45, Entrepreneur "I took 3 pages of notes during the conference. Although I have been an expert and practitioner in sales for over 15 years, I realize that I trained on the job and did not have a global vision of existing methods in the market. I recognized myself in the examples drawn from the methods and I will undertake to better explore the context with my clients. Finally, as a Sales Team Manager, I have long trained my salespeople with the methods I practiced myself without considering that if I selected them, it was because they suited me. This is not necessarily the case for my salespeople who have different temperaments and skills than mine. It is therefore necessary to help them now select the methods that work for them and for the company. Thanks to this conference, this is now possible!!" - Xavier, 39, Sales Director "This conference came at the perfect time, that is, after a long period of fieldwork and prospecting that ended up demotivating me in front of fluctuating results. Before this conference, I did not understand what was happening to me. I particularly retained the diversity of existing techniques and the usefulness of knowing how to select the one that works according to one's specifics. I was able to put words to what I was experiencing and practicing, and it reassured me to hear new possibilities for improving my sales. The conference feels like a 'magic show' so many contributions there are, I come out boosted and determined to sell." - Pierre, 28, Salesperson "Thank you for this conference and this phenomenal work to gather the essence of sales methods! The main point I transformed is that I learned to love rejection, I used to handle it very poorly before and I did not have this kind of keys to overcome this problem, which sometimes posed certain issues for selling with certainty! Having been B2B salespeople and now key accounts, I can say that developing an overall vision of sales is a central point to navigate the commercial universe and overcome fears. Thank you Antoine and ITC CONSEIL" - Eric, 50, B2B Salesperson – Key Accounts "I attended a very good conference yesterday, 'the 10 key factors of Commercial Excellence' thank you Antoine for this inspiring and constructive contribution! Long life to ITC CONSEIL!" Adeline, Liberal Profession "One month after the conference, I implemented some teachings and achieved numerous results, notably: Accepting the price increase to include R&D Acceptance of refusing contracts if the client cannot pay the total service (I retain from the conference a natural way to select clientele) Daring to offer other services when an opportunity arises (different from 'he already has one of my products, he won't ask for another') Accepting refusals Thank you Antoine and ITC!" Anonymous